Our Brand

Barracks is more than clothing, it's your armour, a reminder that you’re enough, that you’ve come a long way, that you’ve had some setbacks along the way, and that it’s okay. It’s a call to look on the brighter side of things, to stay positive, to embrace life’s challenges as part of your journey and to MARCH FORWARD no matter the roadblock. 

Our founding values lie within themes of authenticity, self-improvement and community building. At the Barracks Camp, we are committed to creating feel-good apparel and content that motivates and inspires all. We strive to inspire people to reach their full potential by fostering a resilient and inclusive culture in everything we do.

 

 

From :        roger@barracksco.com
To :             The World
cc :             Toronto, Canada
Subject :    Welcome to BARRACKS CO. 

Barracks is about living and getting better each day. The brand organically emerged from a plethora of activities. From routine conversations about life with family and friends to random encounters with strangers in some of the most remote places around the world.

I’ve always gravitated towards the swagger, utilitarianism and timeless appeal of military fatigues as far as I can remember. They are made for combat but yet cool and comfy for simply lounging just like our clothes. We design with quality and fun in mind yet purposefully craft to psychologically motivate you.

Welcome to our camp, enjoy your stay and reach out if you need any help.

Sincerely,

Roger

#marchforward